In my business innovation is a constant thing to deal with. New video formats, new techniques, new demands etc. The same is true in every business. If you are not changing, you are losing ground. Everywhere the markets are changing, consumer habits are shifting, and your competition is adapting. Are you? At least once a year I like to use a technique I learned years ago from Brian Tracy, it’s called “Zero-Based Thinking”. The short video above explains the concept. It helps you to keep moving forward and forces you to look around at the innovation all around you as it applies to your business and your life. Your customers and competition are doing it and you should too.
The Habit of Zero Based Thinking
